Privacy Policy

1. Who We Are

Swift Locksmith Pro LLC ("Company," "we," "us," or "our") operates swiftlocksmithpro.com (the "Site"). We are a lead generation and marketing service incorporated in Oklahoma. We connect consumers with independent, licensed locksmith contractors. We do not perform locksmith services ourselves.

2. Information We Collect

2a. Information You Provide

We collect personal information you voluntarily submit through our contact form or partner application form:

• Full name
• Phone number
• Email address
• Business name and Oklahoma locksmith license number (partner applicants only)
• City/service area and years in business (partner applicants only)
• Any additional details you include in a message field

2b. Information Collected Automatically

When you visit the Site, we and our third-party service providers automatically collect:

• IP address and approximate geographic location
• Browser type, operating system, and device type
• Pages visited, time on page, and referring URL
• Clicks and interaction events

2c. Call Tracking Data

We use CallRail to track inbound phone calls. When you call a phone number displayed on this Site, CallRail may collect your phone number, call duration, call recording (where permitted by applicable law), and call metadata. You will be notified by an automated message at the start of any recorded call. Call data is used solely to measure advertising performance and improve service quality.

3. How We Use Your Information

We use the information we collect to:

• Connect you with an independent locksmith contractor in your area
• Respond to your inquiries and service requests
• Process and evaluate partner applications
• Measure and improve the performance of our marketing and advertising
• Analyze Site usage to improve user experience
• Comply with legal obligations
• Prevent fraud and protect the security of the Site

4. Analytics — Google Analytics 4

We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC. GA4 uses cookies and similar tracking technologies to collect and analyze information about how visitors use the Site. The data collected is transmitted to and stored on Google servers. Google may use this data in accordance with its own privacy policy. You can opt out of GA4 tracking by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.

5. Sharing of Information

We do not sell your personal information. We may share your information only in the following circumstances:

• Independent locksmith contractors: We share your name, phone number, and service request details with the contractor who will fulfill your request. These contractors are not our employees and operate independently.
• Service providers: We share data with third-party vendors who help us operate the Site and our business, including Google (analytics), CallRail (call tracking), and web hosting providers. These vendors are contractually prohibited from using your data for any purpose other than providing services to us.
• Legal requirements: We may disclose information if required by law, subpoena, or court order, or to protect the rights, property, or safety of our company, our users, or the public.
• Business transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on the Site of any such change in ownership.

6. Cookies

We use cookies and similar tracking technologies (pixels, web beacons) to operate the Site and collect analytics data. Cookies are small text files stored on your device. You can control cookies through your browser settings. Note that disabling cookies may affect the functionality of the Site.

The cookies we use include session cookies (deleted when you close your browser) and persistent cookies (remain on your device for a set period). Third-party cookies from Google Analytics and CallRail may also be set when you visit the Site.

7. Data Retention

We retain personal information submitted through contact and partner application forms for as long as necessary to fulfill the purposes described in this policy, or as required by law — generally no longer than 24 months from the date of submission. Call recordings are retained for up to 12 months. Analytics data is retained per Google's standard GA4 retention settings (up to 14 months).

8. Your Rights — CCPA (California Residents)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you the following rights:

• Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, and how we have used and shared it.
• Right to Delete: You may request that we delete personal information we have collected from you, subject to certain exceptions.
• Right to Opt Out of Sale: We do not sell personal information. No opt-out is required.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

To exercise any of these rights, email us at info@swiftlocksmithpro.com with "CCPA Request" in the subject line. We will respond within 45 days.

9. Your Rights — GDPR (EEA / UK Residents)

If you are located in the European Economic Area or United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR):

• Right of access — obtain a copy of your personal data
• Right to rectification — correct inaccurate data
• Right to erasure — request deletion of your personal data
• Right to restriction — limit how we process your data
• Right to data portability — receive your data in a structured, machine-readable format
• Right to object — object to processing based on our legitimate interests

Our legal basis for processing your data is legitimate interest (operating our lead generation business) and consent (when you submit a form). To exercise your GDPR rights, email info@swiftlocksmithpro.com. We will respond within 30 days.

10. Data Deletion Requests

You may request deletion of any personal information we hold about you at any time by emailing info@swiftlocksmithpro.com with "Data Deletion Request" in the subject line and the name and phone number or email you used when contacting us. We will process your request within 30 days. Note that we may retain certain information as required by law or for legitimate business purposes (e.g., to prevent fraud).

11. Children's Privacy

This Site is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.

12. Security

We implement reasonable technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security.

13. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

14. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. We encourage you to review this policy periodically. Continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

15. Contact Us